To further customise its range of offerings, Burberry is expanding its monogramming offering in store and online from this month. New additions to its personalisation options also extends to the brand’s range of Scottish-woven cashmere scarves and small accessories as well.
The expanded monogramming service for scarves include new choices of ♥ and & symbols as well as 15 additional new thread counts, which brings the total colour options to 45. Also offered are portrait and landscape monogramming, an additional 15 crystal colours which mirror the new thread colours from November 2016 and the addition of a large font size for one Roman character personalisation.
Scottish-woven cashmere scarves
Burberry’s collection of scarves is available in over 30 colours, in classic and lightweight cashmere, including the iconic heritage shades. All scarves are made in Scotland at two distinguished mills in the towns of Elgin and Ayr. Both have a rich history of producing cashmere scarves using the finest materials and craftsmanship techniques.
Each scarf is made of 100% cashmere and carefully woven on a traditional loom, then washed in the fresh waters of Elgin and Ayr and finished by skilled craftspeople using expert methods passed down through generations.
Monogramming sits at the heart of Burberry’s core product offering. In addition to scarves, monogramming is also available for the iconic Burberry made-in-England Heritage Trench Coats, allowing customers to add up to 3 initials in a selection of 15 thread colours, creating the most personalised version of its trench coat to date. The Rucksack for men and women, inspired by designs taken from Burberry’s military archive from the early 20th century, can also be personalised with up to three embroidered gold letters.
The full selection of Burberry products available for monogramming includes the Burberry Heritage Trench Coat and Rucksack for men and women, Ponchos, Burberry Cashmere Scarves for men and women, Burberry signature men's and women's fragrances, Mr. Burberry and My Burberry and leather accessories – from November 2016.