Racing On The High Seas

Newest cruise ship, Norwegian Joy to feature Ferrari branded race track

Published: 21 April 2017, Text by: Richard Augustin

Racing go karts on the open seas might seem like an impossible idea but one cruise liner has made it happen. Thanks to a partnership with Scuderia Ferrari Watches,  Norwegian Cruise Line has outfitted their new passenger vessel, Norwegian Joy with a Ferrari race track.

The two-level Ferrari branded competitive racetrack will be located on the top deck of the ship, where guests may take a thrilling ride in electric go-carts. Up to ten drivers at a time will be able to race each other on the course and have photos taken at the finish line to share with friends and family back home. Guests of Norwegian Joy's The Haven Level and Concierge Level Cabins will enjoy a number of complimentary rides as part of the amenities and benefits of their cabin types.

Ferrari represents fun, passion, and competitive spirit, and this partnership will bring the spirit of the brand to Norwegian Joy's guests. This is the first time Ferrari Watches has partnered on a branded go-kart track and Scuderia Ferrari Watches will be featured in a retail store adjacent to the racetack.

Norwegian Joy Go-Kart Race Track
Norwegian Joy Go-Kart Race Track

The 3,850 passenger vessel will be Norwegian Cruise Line's first purpose-built ship for the Chinese market, designed to deliver on the promise that guests will enjoy 'First Class at Sea' experiences. Norwegian Joy will home port in Shanghai and Tianjin, following a grand inaugural port tour leading up to a christening ceremony on June 27, led by her Godfather, 'King of Chinese Pop' Wang Leehom.

Designed to provide First Class at Sea experiences with onboard amenities that cater to the unique vacation desires of Chinese guests, Norwegian Joy will provide a multitude of VIP accommodations including The Haven by Norwegian, the line's exclusive, ship-within-a-ship suite luxury complex, which will also include an all-new Observation Deck that features 180 degree views, and a Concierge level, an all-new accommodations category which will provide a VIP experience and feature larger balcony staterooms.

Accommodation offerings will also include staterooms designed specifically for families and a multitude of connecting staterooms, for extended families traveling together, as well as a wide array of mini-suite, balcony, ocean view and interior staterooms, many with virtual balconies.

Norwegian Joy will offer engaging and innovative activities including a first at sea two-level competitive racetrack, an open-air laser tag course, thrilling simulator rides and interactive video walls at the Galaxy Pavilion as well as hover craft bumper cars, a state-of-the-art racing simulator and two multi-story waterslides. 

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